Why hire a publicist when
you can do it yourself?
Trust me, as a publicist, I have nothing against publicists. However, I do really understand the power of public relations, and my goal is to make it more accessible. So, if you have a limited budget but you've been wanting to be featured in magazine articles or TV interviews, keep reading because this is for you! Let me show you and teach you how to attract new customers by having credible outlets feature you.
Why DIY PR?
DIY PR is different from any other public relations course because we don't just give you videos to watch and leave you on your own. We do the steps WITH you! For the entire four weeks of the class, you are live on Zoom with Nikkia McClain, a PR Maven with well over 20 years of experience in PR.
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The DIY PR course follows a done-with-you model that ensures you complete each step. PLUS, meet industry experts, editors, and newsroom personnel to provide you with expert knowledge and feedback.
Learn, network, and implement a PR Strategy that will increase your awareness and profits!
You Will Learn How To
Clearly Communicate
Your Brand
Write and Submit Your Press Release
Write and Submit Your Pitch
Hey! I'm Nikkia McClain
My firm, Tene Nicole Marketing & PR, has represented a roster of Fortune 500 and Inc 5000 companies and notable multi-million dollar brands. I am big on building and nurturing relationships and pouring into people in my network. This has allowed me to successfully leverage my expertise and network to produce memorable campaigns and practical projects for clients.
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Now, I am taking all of my skills and knowledge and teaching YOU how to be your own publicist! I am teaching the things that clients pay me thousands of dollars for. Why? Because I believe EVERYONE can benefit from PR, but so many people either can't afford it or just don't want to invest in it.
You might have seen me on
Public relations is
often the missing piece.
When you've tried it all, the ads, events, sales reps, and social media, but your business seems to have hit a plateau, and sales are good but just not growing, PR is often the missing piece.
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For less than the cost of working with a publicist for only one month, join DIY PR to learn how you can take control of your PR Strategy. Learn skills and take away tools that you or your team can continuously implement—saving you thousands of dollars!
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DIY PR - The Book
On any given day, would you know how to throw a Grammy's party for the press, pitch an expert to TODAY, or position yourself to trend all over social media with Beyoncé? No? Well, I revealed all my tips and tricks of the trade in my DIY PR book.
Written for those who need high-end PR, but are constrained by a shoestring budget, DIY PR contains proven strategies to build a brand and represent oneself and others for maximum exposure.
The Undeniable Benefits of Public Relations
1
Expand brand visibility. Get your brand seen by a wider audience and save on your marketing expenses. Getting press coverage is FREE!
2
Gain Competitive Edge. Set your business apart from your competitors and position your brand as the go-to choice in your industry.
3
Increase audience engagement. PR can help you engage with your target audience and foster stronger relationships by sending your target audience to you!
4
Revenue Growth. Expanding your visibility, gaining a competitive edge, and increasing engagement will ultimately lead to more sales for your business.
Meet Our Sourcies
DIY PR equipped me with more tools and knowledge and gave me the confidence to become my own publicist. I have not had to hire a publicist. I just leveraged the tools Nikkia has taught me along with my media experience to run PR to for my nonprofit organization and it has been extremely successful.
Lynsay Levingston,
Founder of SurviveHER,
Speaker & Media Mav
